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Case Study: Piece of Cake

4 days ago

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...

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7 Ways to Take Advantage of Your Lunch Break

Mar 12

Taking a lunch break is important. It's a time when you can step away from your computer and have a little "me" time. Your lunch break should be a time when you can unplug and stop thinking about w...

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Mindfulness and the Workplace

Feb 12

"Mindfulness" has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really mean? Mind...

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Industry Mini Dive: Bars & Restaurants

Jan 11

The bar and restaurant industry is a thriving and competitive field that caters to a wide range of customers looking for delicious food, refreshing drinks, and a welcoming atmosphere to enjoy a mea...

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Case Study: A Flavorful Promotion

Dec 11, 2024

A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...

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Case Study: Keep Warm Buddy Set

Nov 11, 2024

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They...

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6 Rainy Weather Promotions

Oct 10, 2024

Spring is finally here! You know what that means: flowers are blooming, birds are chirping, and the days are getting longer. It also means lots of rain, from light spring showers to booming thunder...

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Perk up Your Promotions With These 6 Coffee Products

Sep 10, 2024

Coffee enthusiasts will love these promotional products that look like they're straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which mean...

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A Quick Guide to Promotional Bags

Aug 9, 2024

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

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Game On: 10 Promo Product Games We Love!

Jul 9, 2024

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss...

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Case Study: A Getaway Promotion

Jun 8, 2024

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...

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Case Study: Take a Map!

May 8, 2024

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Top 10 Promotional Products for the Health and Wellness Industry

Apr 8, 2024

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the pa...

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Case Study: Sharper Students

Mar 8, 2024

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

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Top 10 Promo Products for Financial Professionals

Feb 7, 2024

Whether you're a big bank, a small credit union, or a lender, these promo products are sure to be crowd-pleasers whether you're passing them out to new customers, long-time customers, or your emplo...

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Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Jan 7, 2024

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 o...

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11 Promo Products for an Active Lifestyle

Dec 7, 2023

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports...

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The Top 8 Products for Fun in the Sun!

Nov 7, 2023

Summertime is here, and you know what that means: it's time to put on that swimsuit, shake out those beach towels that have been living in the back of the linen closet for the winter, and hit the w...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Oct 7, 2023

Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...

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Case Study: Masks and Casks

Sep 7, 2023

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...

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Case Study: Too Hot to Jot

Aug 7, 2023

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

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Case Study: Staying Safe for Back-to-School

Jul 6, 2023

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...

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Case Study: A New Way to Do Cross-Promotions

Jun 6, 2023

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

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9 Promotional Products for the Oil & Gas Industry

May 6, 2023

The world runs on natural resources, but it's not like all that power comes from thin air! Oil, gas, and energy companies help harness and deliver the resources that power all our homes, offices, r...

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Case Study: Wave Hello to Recognition

Apr 5, 2023

Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...

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6 Awarding Rewards for Your Employees

Mar 5, 2023

Since the beginning of the corporate award dinners, the same type of glass award has been presented at each one, whether it is a banquet, end-of-year party, or even just a company-wide meeting. Whi...

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10 Promotional Products for Healthy Living

Feb 5, 2023

We all strive to be our best selves, but sometimes it's easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down that ...

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Case Study: A Hole in One Promotion

Jan 4, 2023

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

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Case Study: The Write Way

Dec 4, 2022

Item: WideBody(r) Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range o...

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Case Study: Hay, Where'd You Get That Tote?

Nov 4, 2022

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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7 Retro Products That Will Turn Back Time

Oct 3, 2022

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seve...

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Case Study: A Not-So-Silly Idea

Sep 3, 2022

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...

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8 Essential Office Supplies for Remote Workers

Aug 2, 2022

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in th...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Jul 2, 2022

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure ...

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6 Promotional Products for Religious Institutions

Jun 2, 2022

Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you're look...

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8 Elegant & Engravable Promotional Products

May 2, 2022

The promotional products industry has become so successful for one reason: people like free stuff. It's true! So, how do you know which of the millions of products you want to be associated with yo...

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How to Work Smarter, Not Harder

Apr 1, 2022

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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5 Phone Accessories to Help You Get a Grip

Mar 1, 2022

It's pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you're likely to find a few phone screens lighting up in someone's ha...

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Old School vs. New School Promo Products

Feb 1, 2022

It's no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For e...

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12 Perfect Pediatric Products for Babies

Dec 1, 2021

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

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Advice for Getting the Most Out of a Business Trip

Oct 30, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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Case Study: A Picture is Worth...a Nice Donation

Sep 30, 2021

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

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Case Study: Happy to Hang Around

Aug 30, 2021

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...

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5 Fail-Proof Ideas for Your Business Instagram

Jul 30, 2021

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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Why You Need Promotional Products

Jun 29, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Case Study: Save the Date, Save the Day

May 29, 2021

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

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Case Study: Wheelie Important Paperwork

Apr 29, 2021

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...

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5 Awesome Recreational Wearables

Mar 29, 2021

Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year lo...

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Case Study: Info in a Flash

Feb 28, 2021

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...

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Five Frugal Promotions for the Cost-Savvy Consumer

Jan 29, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...

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Case Study: Keep it Cooler

Dec 29, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

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Mask Mania!

Nov 29, 2020

It's safe to say that the humble face mask is one of 2020's most popular products, and it isn't difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Control and Preven...

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Case Study: Lunchtime Loot

Oct 28, 2020

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...

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How Promo Products Can Make a Lasting Impression

Sep 28, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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Giving Back: The Importance of Corporate Social Responsibility

Aug 28, 2020

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

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Case Study: Life of the Mardi

Jul 28, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

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Case Study: Recycle, Reuse, Read a Book!

Jun 28, 2020

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

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Case Study: It Takes a Village

May 27, 2020

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...

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Your Guide to Promotional Shirts

Apr 27, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Mar 27, 2020

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students ...

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Boost employee morale with products from Smithpro

Mar 23, 2020

We know. Times are tough. Why not make your employees smile with a fun T-shirt from Smithpro? We can ship your gift to their houses if your employees are working from home, and we can deliver to yo...

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6 Purr-fect Promo Products for Cat Lovers

Feb 27, 2020

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

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16 Ways Color Affects Your Branding and Marketing

Nov 27, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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All about our new logo

Nov 12, 2019

We're turning the page to a new chapter and are excited to introduce our new, updated logo. While our full company name of Smith Promotional Advertising, Inc., remains the same, we wanted a shorte...

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Case Study: 3D is the Key

Aug 26, 2019

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

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5 Outside-the-Box Promotional Products for Your Next School Order

May 26, 2019

If you've ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearables a...

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5 Steps to Achieving Your Goals

Feb 26, 2019

If you've ever watched a TED talk or listened to any of your teachers in school, you'll know that setting goals are the stepping stones to getting where you want to be in life. You watch one video ...

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Case Study: Look, Ma, No Hands!

Nov 26, 2018

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

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5 Ways to Boost Employee Morale

Aug 26, 2018

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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6 Things You Need on Your Desk

May 26, 2018

Most of us spend as much time at our desks as we do in our homes. If that's the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible. T...

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Increase Awareness

Feb 26, 2018

A national railroad wanted to promote their new train and how it was the best "green alternative" to air shuttle travel. The Save-A-Bottle was the perfect match! The bottle is made of super durable...

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How to Protect Your Business From Hackers

Feb 19, 2018

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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